{"id":151,"date":"2017-01-18T12:40:09","date_gmt":"2017-01-18T12:40:09","guid":{"rendered":"http:\/\/www.blog.buprojects.uk\/2016-2017\/annavaliante\/?p=151"},"modified":"2017-01-20T16:56:18","modified_gmt":"2017-01-20T16:56:18","slug":"celebrities-and-social-media","status":"publish","type":"post","link":"https:\/\/www.blog.buprojects.uk\/2016-2017\/annavaliante\/2017\/01\/18\/celebrities-and-social-media\/","title":{"rendered":"Celebrities and Social Media"},"content":{"rendered":"

In today’s\u00a0modern culture celebrities<\/a> have began\u00a0to play a major part in our life.<\/p>\n

Through the popularity of Social Networking, they have become their own brands, promoting themselves\u00a0through Social Media<\/a>. Companies and Brands, thanks to this new online system, have started to embrace the opportunity of using the most-followed names with the aim of exploiting their online profiles for advertisement and endorsement purposes.<\/p>\n

But to what extent celebrities have an impact on our society?<\/p>\n

(Here’s the 10 most followed celebrities on Instagram\u00a0according to Forbes<\/a>.)<\/p>\n

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\"polaroid\"<\/p>\n

Celebrities influence<\/h1>\n

Ron Berger and Chong Ju Cho say that “the influence of celebrities in the 21st century extends far beyond the traditional domain of the entertainment sector of society”. The good reputation associated to celebrities, catch the public’s eye commanding worldwide attention. Simultaneously\u00a0Social Media, and the global internet , have become a powerful instrument to spread positive opinions\u00a0and fight social\u00a0battles. Hollywood stars or famous singers have then started to use the energy and power that is the internet, to connect and engage with their fans. Consequently our society has adopted the tendency on controlling and imitate their lifestyle as well as listening to their online voices.<\/p>\n

“Turn your broken heart, into art-Meryl Streep “<\/span><\/em><\/p>\n

Recently the Hollywood icon Meryl Streep’s Golden Globes<\/a>\u00a0speech, subtlety directed to elected US President Donal Trump, has provoked admiration and applauses all around the world. Trump’s reaction awakened different celebrities that stand out for Meryl\u00a0on the matter on Twitter, like Anna Kendrick, Emmy Rossum or Josh Peck.<\/p>\n

\"Anna<\/h1>\n

\"\"<\/p>\n

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Emblematic celebrities such as Emma Watson or Leonardo di Caprio\u00a0have recognized, along with others, the great responsibility they have and its power: they can make a difference thanks to their fame and popularity. And what is the best way to connect to others your influence if not through Social Media?<\/p>\n

Here’s\u00a011 Celebrities Who Use Social Media for Good<\/a>\u00a0!<\/p>\n

\u00a0Can Social Media brings you fame?<\/h2>\n

In the last recent years, the rise of platforms such as Vine\u00a0have brought fame and success to ordinary people. (–> see King Bach: from Vine star to fame beyond the internet<\/a>).<\/p>\n

At the same way, now successful people like Fashion Blogger Chiara Ferragni have been able to exploit the Internet to attain celebrity status. Thanks to the promotion of her blog ” The Blonde Salad<\/a>” on Instagram and Facebook, the young fashion lover gained Millions of followers from all over the world. “Chiara has over 7.8 million Insta-followers, 1.2 million Facebook subscribers, she made Forbes<\/em>‘ 30 Under 30 List, she has a staff of 16, and reportedly make over $10 million last year. She was also named by Business of Fashion as one of the most influential personalities of the international fashion world” says\u00a0Sandra Waibl<\/em>.<\/p>\n

What would Ferragni be then, without the power of the internet and Social Media? Is no news that Social Media reach a wider audience faster than any other form of communication.<\/a><\/p>\n

Without any doubt Social Media, in the hands of Celebrities, can be used as positive influencer and marketing campaigns (products endorsements)\u00a0. Moreover it can also transform an ordinary person into a star. What do you think?<\/p>\n

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